Last July 9, 2010 in Shanghai, China, Tod’s, the ultimate brand in luxurious Italian handcrafted leather products, has launched a special limited edition “D” handbag and a “Men’s Wallet” for this year’s Shanghai Expo 2010, bringing an elegant taste of Italian lifestyle to the Chinese consumers.
The “D” Bag is one of Tod’s iconic styles and is a celebration of the finest Italian craftsmanship and design. In Tod’s classic calfskin leather, this iconic product-par excellence mirrors the brand’s essential DNA through an evolved form and selection of innovative materials. In a strong Chinese red colour, attention to fine details, precious leather, contemporary design and functionality makes this unique piece a ‘must have’ for the coming season.
The limited edition Shanghai Expo “Men’s Wallet” will be in the style of Tod’s global best-seller but created with a one of kind, practical, discreet zipper and decorative central stitching in Chinese red and yellow.
Both of these Tod’s limited edition products will feature the commemorative logo “Exclusively Made for Shanghai Expo 2010.”
Tod’s is an Italian luxury brand that captures the true essence of “Made in Italy.” Every step in creating each product is a strong demonstration of skilled Italian craftsmanship and know how. The highest quality and perfection of the final product is preserved in every detail, from cutting the leather to the stitching and form.
Tod’s Shanghai Expo “D” Bag and “Men’s Wallet” will be limited to only 20 pieces each worldwide and available exclusively in the Tod’s Shanghai Plaza 66 boutique.
TOD’S “D” BAG
The “D” Bag is Tod’s first handbag style historically launched in 1997 and has since become a brand Icon. Fans of the “D” Bag include international and Hollywood celebrities such as Nicole Kidman, Julianne Moore, Cindy Crawford, Katie Holmes, Eva Longoria and Julia Roberts. Actresses Jennifer Garner and Jessica Biel were recently spotted wearing the Tod’s S/S 2010 “D” Bag.
TOD’S HISTORY
Founded as a small shoe factory in Casette D’Ete (Ascoli Piceno) at the beginning of the last century, the Group was developed in the 1940’s by Dorino Della Valle, father of current president and CEO Diego Della Valle. Refined, understated luxury, impeccable taste and unquestionable quality are the distinguishing trademarks of Tod’s that has created a longstanding growing loyalty amongst the brand’s fans. All Tod’s products are entirely
‘Made in Italy.’ This strategy has proven to be the company’s greatest distinguishing strength, attracting customers from around the globe who truly appreciate Italian craftsmanship. The Tod’s moccasin, better known the “Gommino,” combines pure Italian style with luxurious comfort and was created to be worn for any occasion whether it be work, play or casual weekend wear.
Tod’s has opened 23 stores in China since 2004.
In the Philippines, Tod’s shoes, bags, and accessories are exclusively distributed by Stores Specialists, Inc. (SSI) and are available at the boutiques located in Greenbelt 4, Ayala Center, Makati and Rustan’s Tower, Shangri-La Plaza Mall.
