Banana Republic releases its first-ever limited edition “Mad Men” inspired collection for men and women. The collection is designed by Banana Republic in collaboration with Emmy® Award-winning “ Mad Men” Costume Designer Janie Bryant and will be carried in Banana Republic stores locally this August.
Inspired by the Emmy and Golden Globe Award-winning AMC series “Mad Men,” which returns for a fifth season in early 2012, the capsule offers a modern take on the cool polish and panache of the 1960s era through the Banana Republic lens of affordable luxury and noticeable quality. The collection features nearly 65 pieces of apparel and accessories for men and women, embodying the style tenants of the time – effortlessly chic, dressed-up American sportswear.
“Working with Janie to gain a true understanding of the ‘Mad Men’ look and feel was a delight,” says Banana Republic Creative Director Simon Kneen. “Janie was instrumental in helping us achieve the series aesthetic and standard of authenticity with this capsule collection, offering sketches, her own inspirations and actual artifacts from the production set to help inspire the ‘Mad Men’ within all of us.”
The men’s collection includes chunky-meets-streamlined knit sweaters, tailored suit separates and fitted trousers, as well as classic accessories with character, including a money clip, cotton pocket squares, silk ties, tie bars and fedora hats.
The women’s pieces are modern yet lady-like including chic trench coats, tailored dresses, high-waisted skirts, silk tie-neck blouses and statement accessories, like print scarves and leopard print pump heels.
“Collaborating with Simon and his team to design this collection was an experience I’ll never forget,” says Bryant. “It’s so rewarding to help create a collection that will allow fans of the series to channel their own ‘Mad Men’ style and take home fashionable items that are modern, not costume.”
Jack Calhoun, President of Banana Republic said, “We began our relationship three years ago with the first-ever Casting Call and creating this capsule collection was a natural progression, allowing Banana Republic customers and fans of the series to own fashions inspired by their favorite show.”
Banana Republic is exclusively distributed in the Philippines by Casual Clothing Specialists, Inc. (CCSI), a subsidiary of Stores Specialists, Inc., and is available at Greenbelt 5 and Rustan’s Department Store Makati.
