An addition to my list of ANGEL friends!!!!! Congratulations to Nanette Medved-Po for this wonderful campaign to raise awareness and funds for public schools in our country!!! Heart2Heart will definitely support this project!!! GOOD LUCK and MORE POWER!! And to everyone out there, all you need to do is purchase HOPE IN A BOTTLE and in your small way help children in public schools!
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Drink Hope, give Hope with Hope in a Bottle
Education is the key to our country’s future success. But with 88% of our students in public schools and a classroom shortage of 66,800 – our future depends on getting things right for them.
Fortunately, making a difference in the lives of these public school students is now as easy as buying bottled water with Hope in a Bottle. Launched by Friends of Hope Inc.,
a non-profit organization that aims to empower students through better education, Hope in a Bottle contains 500ml of purified drinking water and is priced at parity with existing products in the market. Apart from quenching your thirst, it also allows you to help a worthy cause. All of Friends of Hope Inc.’s profit goes straight to building new public school classrooms for Filipino kids in need, making it a better choice when buying water.
Entertainment personalities Joey de Leon,
Jericho Rosales,
Winnie Monsod,
Bea Alonzo,
and Boy Abunda
have joined the “Alumni” Campaign of Hope as they themselves are the product of public schools. They have volunteered their star power for free in order to help Hope in a Bottle in its efforts to help the public schools.
Quench the thirst for change and let hope flow with Hope in a Bottle.
Generously supported and distributed by Rustan’s, Ministop, Krispy Kreme, Seattle’s Best Coffee, Jamba Juice, Shopwise, Kenny Rogers, Super 8, Suy Sing, Landmark, South Supermarkets, and selected Robinsons Supermarkets.
“Partners like Rustan’s, Seattle’s Best, Krispy Kreme, Jamba Juice, South Supermarket and SuySing decided to carry us even before anybody knew what Hope was about. I think that speaks volumes about the heart of a business when it chooses to be involved in something that invests in the country’s future.” Nanette went on to say.
Asked about the team that made Hope in a Bottle a reality, Nanette says, “You’d be amazed at the number of people who want to help a good effort and Hope wasted no time taping the best minds in marketing, production, and management to make this effort a reality. I think that’s an incredible opportunity and resource that businesses overlook sometimes- the willingness of individuals who want to be part of something that makes a difference.”
When asked about the future plans of Hope beyond Hope in a Bottle, Medved answered, “The problem that we are trying to address is quite a large one- and we have no illusions that we are somehow going to be the solution. All we aspire for is to be a part of the solution- so with regards to any future plans… we intend to just put one foot in front of the other right now and hope for the best.”
CSR initiatives for business is not new, however the concept of having CSR be the sole component of a consumer goods business is. Hope in a Bottle may not plan to be the solution to the overwhelming problem of public education but it may spark a movement that can be.
For more information on Hope In A Bottle, like us on Facebook, and follow us on Twitter (@HopeInABottle). You can also email Friends of Hope at contact@friendsofhope.ph.
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