Footwear Specialty Retailers, Inc. and franchise partner Payless ShoeSource are celebrating 5 years in the Philippines.
The chain opened its first store in Manila in 2010 in Festival Mall, Alabang, and has grown to 65 stores located in different regions throughout the country to cater to a broader audience.
The expansion of the Payless chain in the Philippines marked a milestone in expanding the retailer’s global footprint. Commenting on Payless’ 5th anniversary in the Philippines, Anthony Huang, Executive Vice President of SSI Group, Inc., says “The overwhelming response of the Filipino consumers to Payless in the past five years has been truly encouraging! Five years ago, we introduced a brand that would combine fashion and affordability in one package, as well as a novel kind of self-service shopping experience. This was rapidly embraced by the market, as evidenced by the 65 stores opening in just those few short years. Payless has now become a recognized brand, a go-to store for budget conscious customers in need of fashionable footwear. This fills us with optimism and we are confident of Payless’ continued success in the years to come.”
Payless stores are positioned as the first choice for budget-conscious consumers in the shoes and accessories segment. The offerings comprise a comprehensive range of shoes and accessories including fashionable sandals, wedges, flats, canvas sneakers, boots and handbags, all at great value prices. Two unique features of Payless stores are their extended and wide-width sizing for women and their right-sizing service for children, Measuring Kids’ Feet.
Payless’ collection includes shoes for every need – dress, casual and athletic styles for women, men and kids, as well as special footwear like water socks and slip-resistant footwear, among others. Payless stores also carry an array of accessories such as socks, scarves, and sunglasses, all intended to help everyone complete their looks.
Payless stores feature a well-known portfolio of brands including Christian Siriano for Payless, Montego Bay Club, Lower East Side, Fioni, Dexter, Champion, and Disney.
About Payless ShoeSource
Payless ShoeSource is the largest specialty family footwear retailer in the Western Hemisphere, offering a wide range of shoes and accessory items at affordable prices for every member of the family. The company’s mission is simple: Be the Go To, Get More, Pay Less shoe store for our target customers. Payless has more than 4,400 stores in more than 30 countries and was founded in 1956 in Topeka, Kansas where its global headquarters remains today. Payless is a portfolio company of Golden Gate Capital and Blum Capital.
In the Philippines, Payless ShoeSource is exclusively distributed by Footwear Specialty Retailers, Inc., a member of SSI Group, Inc. Payless stores are located in major malls nationwide.
