SUPERGA® PRESENTS THE NEW LINE FOR A SPECIAL CELEBRATION
Disney commemorates Mickey Mouse’s 90th Anniversary
and Superga® proudly renews the partnership with the brand
Superga® brings out a selection of proposals which are not only dedicated to every Disney addict around the world, but also to fashion lovers who want to add a fun and ironic twist to their outfits. The collaboration between Superga® and Disney began in 2009, when the iconic cartoon characters appeared for the first time on the uppers of the 2750. From that moment on, the partnership between the two brands has always increased by developing products that captivate both children and adults with a timeless style and a fun, nostalgic mood that makes a difference.
Superga® develops a “magical” collection that features the characters created by Walt Disney’s pencil. Mickey and Minnie Mouse dress up, with graphic prints, classic models and children sneakers, that feature straps or lace closure and foxing with a diamond-studded rubber strip running along the entire edge of the shoe. For women, a 4-centimeter platform with cotton upper and Mickey’s rubbery silhouette on the foxing. For fashion addicts, the removable fringed nappa leather tab with Mickey printed on top.
To celebrate Mickey Mouse’s 90th Anniversary, Superga® presents a collection inspired to the Roaring Twenties. The capsule is dedicated to children of all ages and characterized by refined details and materials, with a rétro appeal that will steal the heart of every fashionista with a playful soul. For every romantic girl, Superga® introduces the Minnie mules with satin uppers, eco-fur insole and satin Minnie ears decoration. Another fancy piece of the collection is the 2750 decorated with an openwork Mickey pattern.
The models are available in selected Superga stores in the world and on www.superga.com
In the Philippines, Superga® is exclusively distributed by Stores Specialists, Inc., and is located at Greenbelt 5, SM Mall of Asia, Robinsons Magnolia, Central Square, Estancia Mall, Rustan’s Alabang Town Center, Rustan’s Ayala Cebu, Rustan’s Glorietta 3, and Rustan’s Shangri-La Plaza. Visit superga.ph, facebook.com/Superga or follow @superga_ph and @ssilifeph on Instagram for more information.
SSI Group, 30 Years of the Curated Life
On its 30th year, the SSI Group partners with one of the world’s leading banks, Citibank, to bring the Curated Life to every Filipino with rewarding shopping experiences and perks. With a retail network of over 600 stores and various retail format offerings, the SSI Group continues to make an impact on the lifestyle values of its consumers, by inspiring, enabling, indulging, and rallying them to live a life well-lived—a life that’s well-curated.
