THE WORLD’S MOST IN-DEMAND DESIGNERS REINVENT THE
ICONIC GAP SWEATSHIRT
In partnership with GQ, the program recognizes the world’s top menswear
designer brands Balmain, Dsquared2, No Vacancy Inn, Surf is Dead, Stampd, Officine Generale, Opening Ceremony, and MSGM
Eight of the world’s top menswear designers have performed the impressive task of reinventing an iconic piece of fashion history—the GAP logo sweatshirt. GAP’s partnership with GQ returns as part of the Coolest Designers on the Planet program, which was originally established in 2007 to recognize the top menswear designers in the United States and around the world. This year, the line-up highlights fashion superstars from France, Italy, Canada, and the U.S. These limited edition GAP sweatshirts will be sold exclusively in GAP stores nestled in Alabang Town Center, SM Mall of Asia, SM Megamall, TriNoma, and on Gap.com.ph.
This year’s program of Coolest Designer on the Planet includes Olivier Rousteing, (Balmain), Canadian twins Dean and Dan Caten (DSquared2), Massimo Giorgetti (MSGM), Tremaine Emory and Acyde (No Vacancy Inn), Chris Josol (Surf is Dead), Chris Stamp (Stampd), French designer Pierre Mahéo (Officine Générale), and sportswear legends Humberto Leon and Carol Lim (Opening Ceremony).
“For Gap, the logo sweatshirt is one of our most iconic styles, so it was a natural fit to challenge this group of highly regarded menswear designers to collaborate on reinventing this classic,” says John Caruso, GAP VP of Men’s Design. “We look forward to bringing each designer’s unique perspective to our customers across the globe.”
“This year, the key was zeroing in on an iconic piece—the GAP sweatshirt—and using it as a fresh design challenge,” says GQ editor-in-chief Jim Nelson. “I was so impressed by the energy and creativity with which these amazing designers leapt at that challenge.”
But that’s not all GAP has in-store for its customers! The American retailer has also recently launched its online retail website in the Philippines. The user-friendly e-commerce website is now live through the link gap.com.ph, carrying the full range of the GAP Holiday 2018 collection for women, men, and kids. Online exclusives and nationwide shipping are some of the perks that can be expected from the site. Shoppers can browse and buy their GAP favorites 24 hours a day, seven days a week.
There are also various promotions to be discovered online through discounts, exclusive offers and new arrivals. All you need to do is sign up for GAP emails on the website and you’ll be kept in the loop.
#Gap247
About Gap
Gap is one of the world’s most iconic apparel and accessories brands and the authority on American casual style. Founded in San Francisco in 1969, Gap’s collections are designed to build the foundation of modern wardrobes – all things denim, classic white shirts, khakis and must-have trends. Beginning with the first international store in London in 1987, Gap continues to connect with customers online and across the brand’s about 1,700 company-operated and franchise retail locations around the world. Gap includes Women’s and Men’s apparel and accessories, GapKids, and babyGap collections. For more information, please visit www.gapinc.com.
About Casual Clothing Retailers, Inc.
In the Philippines, Gap is exclusively distributed by Casual Clothing Retailers, Inc., a member of SSI Group, Inc. Gap is available at Central Square in Bonifacio High Street Central, Estancia in Capitol Commons, Glorietta 4, Shangri-La Plaza, SM Mall of Asia, Trinoma, Alabang Town Center, SM Megamall, Abreeza Davao, and Ayala Center Cebu. Follow Gap on Facebook or Instagram @GapPhilippines, and @ssilifeph on Instagram or visit www.ssilife.com.ph for more information.
SSI Group, 30 Years of the Curated Life
On its 30th year, the SSI Group partners with one of the world’s leading banks, Citibank, to bring the Curated Life to every Filipino with rewarding shopping experiences and perks. With a retail network of over 600 stores and various retail format offerings, the SSI Group continues to make an impact on the lifestyle values of its consumers, by inspiring, enabling, indulging, and rallying them to live a life well-lived—a life that’s well-curated.
