Find Your Perfect Fit With Calvin Klein Spring 2010 Collection

 

One of the world’s leading fashion design and marketing studios in the world; Calvin Klein Inc. has once again showcased its global prowess with their latest Spring 2010 Collection campaign. The much-anticipated new Calvin Klein Jeans Body Whitewashed for men and women will be unveiled featuring a more contoured, shape enhancing fit which is now offered in clean, translucent washes and enriched surface treatments in pure and coated shades of white.

 

 

And just like a perfect fit, actress Eva Mendes and model Jamie Dorman return this spring donning the latest collection that also focuses on a straight leg for men, and a classic skinny cut with ankle zips or a loose boyfriend cut for women. A new five pocket rolled Body denim short, designed with a lean, slim silhouette, will also be introduced. Photographed by Steven Klein in New York City, the Spring 2010 campaign reveals more curves, skin and the perfect fit of the Calvin Klein Jeans Body Whitewashed.

 

 

 

Joining the global advertising campaign are two very important new models- David Agbodjiand Jac (Monika Jagaciak)-opening the runways shows.

Calvin Klein is also expanding their campaign at key markets in Europe, Japan, and Asia. The ck Calvin Klein Spring 2010 campaign was shot by photographer Craig McDean at the Sepulveda Dam in Los Angeles, California and features models Liu Wen, Constance, Mirte, Mark Cox, and Will Eustace. Another exclusive campaign for North America was shot by fashion photographer Nathaniel Goldberg in La Jolla, California and features Jamie Dorman with models Edita and Vladimir showcased in leading men’s and women’s publications across the region.  

Behind these creative campaigns is CRK, Calvin Klein, Inc.’s in-house advertising agency, working with consulting creative director Fabien Baron, of Baron + Baron.

Calvin Klein designs and markets women’s and men’s designer collection apparel and a range of other products that are manufactured and marketed through an extensive network of licensing agreements and other arrangements worldwide. Brands/lifestyles include Calvin Klein Collection, ck Calvin Klein, Calvin Klein, Calvin Klein Jeans and Calvin Klein Underwear. Product lines under the various Calvin Klein brands include apparel, accessories, shoes, sleepwear, hosiery, socks, swimwear, belts, eyewear, watches, jewelry, coats, suits, fragrances, and cosmetics, as well as products for the home.

 

 

 

In the Philippines, Calvin Klein Jeans is exclusively distributed by Stores Specialists, Inc. (SSI) and is available at Greenbelt 5, Rustan’s Makati, Alabang Town Center, Mall of Asia, Robinson’s Place Midtown, Megamall, Eastwood Mall and Trinoma.