Category Archives: Fashion
The Spring 2013 global advertising campaign, titled “le vöyãge seafãr-iüs,” features “The Hilfigers” in a multi-media campaign including digital, print, outdoor and social media elements.
This season includes the “Tommy Hilfiger” brand’s first digital webisode set to music by Estelle and Janelle Monáe.
For Spring 2013, the Tommy Hilfiger advertising campaign includes a digital webisode set to British singer Estelle’s “Do My Thing” track, a highly acclaimed collaboration featuring Janelle Monáe. The song is from Estelle’s second
Join us for The Hilfigers’ maiden voyage. It’s spring, which means fun in the sun, brisky breezes and a feisty crew. There’ll be new faces, old graces, fresh plots and lots, lots, lots of stripes and other nautical niceties. Like harbor golf, deck biking and splashy behavior that’s all over the map. It’ll be swell. Tidal. From sheltered islands to grand banks. The Hilfigers launch a whole new level of off-the-wall adventure this spring.
“For six seasons now, The Hilfigers advertising campaigns have been at the cornerstone of our marketing strategy, leading the global creative vision for the brand,” said Avery Baker, Chief Marketing Officer for The Tommy Hilfiger Group. “For Spring 2013, we are supporting the campaign in our markets around the world with a webisode that uniquely celebrates the brand’s classic, American, cool heritage and long history of infusing an unexpected twist to preppy tradition. The Hilfigers campaign resonates globally now more than ever.”
Photographed in
Viggo
Spent most of his youth in a hut he built as an annex to the pool-house. One of the original Wild Boys, still wild, but more in a Jim Morrison than a Peter Pan way. Alpine biking, strictly downhill. Viggo stands for vigorous living.
Kim
Underneath that classic exterior beats the heart of a new-generation Serge Gainsbourg. Ran away from school at 15. Finished Harvard at 18. Teaches yoga part time. Never gets out of bed before noon. Considered international swoon material since he dated that French film star.
Sacha
Buttoned down but not totally untamed. Travels well, speaks better French than English. Has a graphic novel he’s been sketching for like three years. A girl in every port, and a song for every occasion.
Tidiou
Sacha’s big little bro. Very world beat meets metal, with a little classic rock on the side. Current goals: his name on a chair at Blanca in Bushwick and a seat on the
Clara
Look what escaped from the nursery? Toddler no more, Clara has taken her rightful place amongst the young Hilfigers as a breakout leader. Done with Sendak, she’s moving on to Proust. Thinks there might be something in this plaid cotton candy idea she has. Motto: “I’ll sleep when I’m older.”
Tian
Très calm and collected… until she cracks up laughing. Can’t keep a secret. Doesn’t know when to quit. But still a great girl to bring home to Mamma. But don’t be deceived. She’s got the family lawyer on speed dial.
Jourdan
One of those girls who’s (almost) too pretty for her own good. If ever there was a prep bombshell, she is it. In other words, can be explosive. Just ask the crew that are STILL repainting the boathouse she decided should be “brighter.” World-class solo sailor and, well, still waters can still splash you by surprise.
“I love finally seeing the Hilfigers capturing Tommy’s iconic red, white, and blue brand iconography,” said Trey Laird. “This twisted nautical adventure is the perfect evolution of the campaign. It feels instantly and uniquely Hilfigers as we continue to push the brand forward in new markets and the world.”
Le vöyãge seafãr-iüs will break worldwide Spring 2013 as a multi-media program with an online, print, outdoor and social media presence. The advertising campaign will preview in Vogue’s February issue, and the starting with the March 2013 issues, full print ads will run globally in key fashion publications such as GQ, Vanity Fair, InStyle, ELLE and Harper’s Bazaar, with multi-page inserts in select issues.
About The Tommy Hilfiger Group
With a premium lifestyle brand portfolio that includes Tommy Hilfiger, Hilfiger Denim and Tommy Girl, the Tommy Hilfiger Group is one of the world’s most recognized designer apparel groups. Its focus is designing and marketing high-quality menswear, womenswear, children’s apparel and denim collections. Through select licensees, the Group offers complementary lifestyle products such as sportswear for men, women, juniors and children; footwear; athletic apparel (golf, swim and sailing); bodywear (underwear, robes and sleepwear); eyewear; sunwear; watches; handbags; men’s tailored clothing; men’s dress furnishings; socks; small leather goods; fragrances; home and bedding products; bathroom accessories; and luggage. The Hilfiger Denim product line consists of jeanswear and footwear for men, women and children; bags; accessories; eyewear and fragrance. Merchandise under the Tommy Hilfiger brands is available to consumers worldwide through an extensive network of Tommy Hilfiger retail stores, leading specialty and department stores and other select retailers and retail channels.
About PVH Corp.
PVH Corp., one of the world’s largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the world’s largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Bass and G.H. Bass & Co., and its licensed brands, including Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Donald J. Trump Signature Collection, JOE Joseph Abboud, DKNY, Ike Behar and John Varvatos.
In the
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This behind-the-scenes look at New York Fashion Week from an insider’s point of view will chronicle Le Bon’s show-day activities. It will be promoted on the brand’s various social media platforms, including Facebook, Twitter and Instagram, under the hashtag #KorsCollaborations.
The partnership is the third campaign for Kors Collaborations, an initiative aimed at showcasing the special relationships and unique dialogues occurring between Kors and creative talents across the cultural spectrum. In August 2012, the series debuted with “Claiborne on Kors,” a digital photography book by Claiborne Swanson Frank featuring shoppable images of inspiring, Kors-clad women. The second was a holiday-themed collaboration with DJ and A-lister Alexandra Richards that featured a specially curated Spotify playlist released in December 2012. Michael Kors will continue to roll out new collaborations on a quarterly basis.
For more information, visit destinationkors.com
Destination Kors: http://www.destinationkors.com/
Michael Kors on Facebook: http://www.facebook.com/michaelkors
@MichaelKors on Twitter: http://twitter.com/michaelkors
@MichaelKors on Instagram: http://instagrid.me/michaelkors (and via mobile)
Michael Kors on Pinterest: http://pinterest.com/michaelkors.com
In the
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JEREMY SCOTT FOR LONGCHAMP
“LEOPARD FLOURISH”
Eccentric, extravagant, extraordinary… Everything Jeremy Scott does, he does with a flourish. And he’s certainly surpassed himself for Spring 2013 with Leopard Flourish, his new limited-edition design for Longchamp’s legendary Le Pliage® holdall.
LONGCHAMP 3D
SUPER-STYLISH FROM EVERY ANGLE
Emblematic of the architectural inspiration of Longchamp’s Spring 2013 collection, the Longchamp 3D line gives the season’s geometric spirit a whole new dimension of fun and fashion appeal with its playful “pop-up” details.
Embellishing the line’s casual chic totes and duffle bag, two vertical bands of leather are joined together by a horizontal label discreetly embossed with the Longchamp signature. This graphic motif stands out from the bag, creating a striking 3D effect, which is accentuated by outsize black nickel eyelets.
The “pop-up” apart, Longchamp 3D is a study in design purity, with the clean lines of the bags complemented by the beauty of their leather: finest quality young bull hide with its unique natural grain and creases. Exquisitely soft, exceptionally supple, it balances the line’s graphic shapes with its sensual, touch-me texture.
The tightly edited colour palette comprises three chic neutrals: warm Honey, pale Ecru and Black (which, in association with the creased leather and black nickel hardware, exudes an urban rock ‘n’ roll vibe). The real standout, however, is Lime, a stunning acid bright that is bang on summer’s bold colour trend.
The Longchamp 3D line encompasses two roomy totes, both with handles and a removable shoulder strap, and a maxi hand-held duffle bag. Combining function with fashion, all feature multiple interior pockets and a jacquard lining with Longchamp’s legendary racehorse motif. Last but not least, a small cylindrical pochette can either be carried as a clutch or used to stash away personal essentials.
Longchamp 3D. Whichever way you look at it, a new dimension of style.
FINCA LUISA BY LONGCHAMP:
THE STATEMENT PRINT OF SPRING 2013 COLLECTION
Saturated shades, structured shapes, a striking architectural vision – Spring 2013 at Longchamp is a vibrant statement of modernity, epitomized by the collection’s standout print: Finca Luisa. Exclusively created for Longchamp, this graphic motif was inspired by the houses characteristic of South American estates (finca in Spanish) and is a playful tribute to the Mexican architect Luis Barragán, celebrated for his use of bold block colour.
Bringing together the season’s key shades, from indigo blue and vermilion red to ecru and sunshine yellow, Finca Luisa runs like a leitmotif through Longchamp’s Spring 2013 collection. In leather goods, its intense, sun-soaked hues translate beautifully to canvas in the shape of two totes, a hobo bag and a clutch, all trimmed with natural calfskin for a subtly sophisticated finish in keeping with the collection’s focus on elegant essentials.
As an ultimate detail, the Finca Luisa print is precisely placed on the handbags so each side reveals a different design and colour palette: one side shows the house’s roof and windows in indigo and ecru accented with vibrant vermilion; the other features a detail of stone steps in sun-baked shades of paprika and sunshine yellow; Two distinct looks to suit different outfits or different moments.
Bright, bold, beautiful. Capture the spirit of Spring 2013 collection with Finca Luisa by Longchamp. Available at Rustan’s
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For Spring 2013, Gap introduces a limited-edition collection for babyGap inspired by world famous author Beatrix Potter and her captivating children’s book, The Tale of Peter Rabbit. Drawing from Potter’s mischievous characters and magical adventures, the babyGap collection brings to life a modern interpretation of the enchanting world of Peter Rabbit through imaginative gifts for girls and boys from newborn to 24 months.
Since its creation in 1902, Potter’s classic tale of Peter Rabbit’s adventures in the English countryside has been beloved around the world by children and adults alike. In celebration of the book’s 110th anniversary, actress Emma Thompson wrote a sequel, The Further Tale of Peter Rabbit, which provided additional inspiration for the babyGap collection. Peter Rabbit books are published by Frederick Warne, an imprint of Penguin Young Readers Group.
“Peter Rabbit is a timeless character that generations of children have enjoyed, so we’re thrilled to offer a babyGap collection inspired by characters and scenes from the books,” said Lexi Tawes, Vice President of Merchandising for Gap North America. “We think babyGap customers will love the playful designs – from Peter Rabbit’s iconic blue sweater to the whimsical, bunny-inspired patterns – whether they’re looking for a special baby gift or the perfect addition to their own little one’s wardrobe.”
The collection, ranging in size from newborn to 24 months, is rooted in an assortment of soft knit graphic bodysuits, brightly colored denim, whimsical one-pieces and patterned dresses. Graphic one-piece bodysuits ground the collection, available for newborns starting from P695. For baby girls, highlights include colored and printed denim (P1650); billowing dresses and frilly tops (from P1450.). For boys, key styles also include colored denim (P1450); and one-piece oxfords (P1250).
Make sure to shop the collection first in babyGap stores by liking us on facebook at facebook.com/GapPhilippines. And for parents with little ones celebrating a big milestone soon, make sure to sign-up for babyGap’s Gift Registry Program to receive these great gifts. Just visit your nearest babyGap store and a specialist will assist you in selecting items for your wish list. Upon selection, your list will automatically register in all babyGap stores in Metro Manila. Registrants will get a free diaper tote bag and invitation cards to give to your guests for the occasion.
GapKids and babyGap are exclusively distributed in the Philippines by Casual Clothing Specialists, Inc. (CCSI), a subsidiary of Stores Specialists, Inc. and is available at SM Mall of Asia, Shangri-La Plaza Mall, Glorietta 4, Bonifacio High Street, SM Megamall Abreeza Mall in Davao, and Robinsons Magnolia.
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Michael Kors is proud to announce its exclusive, long-term partnership with the United Nations World Food Programme, dedicated to helping solve the international hunger crisis, a cause that is the cornerstone of Kors’ philanthropic platform.
The World Food Programme (WFP) has been providing much-needed food assistance to vulnerable people, particularly mothers and children, around the world for 50 years. The organization works in more than 70 countries and feeds 90 million people annually, making it the largest organization fighting hunger around the world. As an extension of the United Nations, it provides emergency and developmental assistance to eliminate hunger and food-insecurity in the world’s poorest countries. In partnering with WFP, Michael Kors hopes to raise awareness and funds that will help to eradicate what WFP has deemed “the world’s most solvable problem.”
“I am so proud to be joining the World Food Programme in one of the greatest global fights of our time–the battle to end hunger,” said Kors. “Over the years, I’ve had the great fortune of traveling the world and experiencing new cultures and people. And if there’s one thing I’ve learned, it’s that millions of people all over the world are struggling to feed themselves, and their families, everyday. I want to lend my voice and my efforts to this international cause.”
In support of this goal to eliminate hunger, Michael Kors has committed to raising millions of dollars over the next few years through a combination of awareness-focused campaigns, special events and limited-edition fundraising products. The major goal of the partnership is to shed light on the continuing plight of the world’s hungry and to raise awareness throughout the fashion and global communities.
In January 2013, Michael Kors will release a public service announcement, set to air across the brand’s social media channels. The PSA features notable figures from the worlds of fashion, film and music, each stating a statistic to raise hunger crisis awareness throughout the fashion and global communities. In March, the company will launch two unisex watch styles for its “WATCH HUNGER STOP” campaign. For each watch sold, 100 children will be fed via the World Food Programme. There will also be a text-to-donate initiative to further fundraising efforts.
“We look forward to working with Michael Kors. Together, we will generate more attention as well as much needed resources in support of WFP’s efforts to end world hunger,” said WFP Executive Director Ertharin Cousin. “Our vision of the future is a world where every person has access to the quality and quantity of food required to not only lead a healthy life, but to also reach his or her full human potential.”
The new partnership with WFP is a significant milestone in Kors’ mission to eradicate hunger on both a local and global scale. In October 2012, Mr. Kors made a $5 million donation to God’s Love We Deliver, the New York-based non-profit organization that cooks and delivers individually tailored meals daily to people living with severe illnesses throughout New York City, Newark and Hudson County. This gift enabled the God’s Love We Deliver team to continue its life-affirming work and conduct a major renovation of its facility in SoHo, which will be renamed “The Michael Kors Building.” Following his contribution, Kors was honored with the 2012 Golden Heart Award for Lifetime Achievement at the Golden Heart Awards Dinner.
For more information on Kors’ philanthropic efforts, “Kors Cares,” visit www.destinationkors.com.
In the Philippines, Michael Kors is exclusively distributed by Stores Specialists, Inc. (SSI) and is located at The Power Plant Mall, Greenbelt 5, Rustan’s Makati, Shangri-La Plaza Mall and Newport.
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Heart2Heart visited the headquarters of Havaianas Philippines
Ejohn introduced the new collection of Havaianas – some of which are available already in stores and some still upcoming this year
I love the reception of the office!!! The christmas decors are so simple, yet unique and so attractive
my favorite decor – the Rustan’s christmas tree 🙂
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